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Joybird Partners With FloorFound To Resell Returned Furniture

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Press Release

Joybird Partners With FloorFound To Resell Returned Furniture

[Released to Press: October 2021]
La-Z-Boy subsidiary and Austin-based start-up join forces to recover revenue and reduce waste.
As supply chain delays continue to impact retail inventory and the demand for sustainable goods continues to grow, more and more companies are looking into resale as an opportunity to meet customers’ expectations and grow revenue.

Joybird, a unit of La-Z-Boy, that sells modern customizable home furnishings online, recently partnered with the eCommerce returns solution, FloorFound, to handle the reselling of their returned items. The partnership allows customers who return purchases from Joybird's website to have those products automatically listed for resale on the FloorFound site.

This move is one of Joybird's numerous initiatives to reduce waste and promote sustainable business practices while simultaneously benefiting the business and its customers.

“We are incredibly excited to launch our New To You program with FloorFound,” says Noora Tirkkonen, Joybird's Vice President of Customer Experience, Strategy and Distribution. “Sustainability is one of Joybird's core values, and we have been looking for a solution for our returns and cancellations that benefits both the environment and our customers. Floorfound's innovative and client-focused solution is a win-win for everyone, and we are excited that Joybird can provide a more eco-conscious shopping experience to our customers."

"It's particularly rewarding for us to align with visionaries like Joybird who understand that resale benefits the consumer, the business, and, ultimately, the environment," Chris Richter, CEO of FloorFound said. "Joybird is realizing revenue from returns that may have ended up in landfills – a strategic move that's both fiscally innovative and an example of persistent dedication to sustainable practices."

You can shop Joybird’s “New to You” storefront powered by FloorFound at https://joybird.floorfound.store
Learn more at www.floorfound.com and www.joybird.com.

About FloorFound


FloorFound is focused on "saving the planet by extending the lifecycle of retail products." The company's circular commerce platform for oversized eCommerce retailers includes a plug-and-play nationwide reverse logistics network and technology for intaking, grading, pricing, and merchandising non-new items and powering resale channels on behalf of its clients. Its initial application is a "push button" Returns Lifecycle Management solution that provides end-to-end management of an oversized return from coordination of the initial pickup through revenue recovery. The company's customers include Floyd Home and Inside Weather, and it has built a nationwide network with 3pl service providers including Pilot Freight Services, Metropolitan Warehouse and Delivery and J.B. Hunt Transport, Inc.

About Joybird


Founded on the idea that people should never settle when it comes to home furnishings, Joybird is here to help customers bring their own personal style to their spaces with a mix of retro and modern designs and a plethora of customization options. With its digital, physical and virtual shopping experiences, Joybird is changing the way you buy furniture. Joybird prides itself on its ability to meet the demands and unique tastes of customers while providing a high-quality product that will be enjoyed for years to come. Always keeping sustainability top of mind, Joybird has created a business that not only gives back to nature, but helps it thrive through the use of responsibly-sourced materials and non-profit partnerships. For more information, please visit Joybird.com or a Joybird showroom near you.

FloorFound Press Contact
Lori Mankin
lori@floorfound.com